Author: vasi@abdulvasi.me

Video Ad Production for Social Media: Simplified By Abdul Vasi, Founder of SeekNext.com Introduction Let’s cut to the chase. You’re here because you know video ads are important, but maybe the process seems complicated. It doesn’t have to be. I’m Abdul Vasi, founder of SeekNext.com, and I’ve been in the digital marketing game for 25 years. My goal is to give you a straightforward, no-nonsense approach to video ads production for social media. Why This Matters If you’re not using video ads, you’re missing out. Plain and simple. People are glued to their phones, and video grabs attention like nothing…

Mastering Social Media Takeovers: The Only Guide You’ll Ever Need Let’s cut the crap. You’re a business owner or CMO in India, and you’ve heard the buzz about social media takeovers. You’re likely wondering if they’re just another fleeting trend, a shiny object, or a genuinely powerful tool for growth in a market that’s more competitive than ever. I’m here to tell you, with 25 years in this brutal digital trenches, that well-executed social media takeover campaigns are not just effective, they’re essential. So, what are we talking about? At its core, a social media takeover campaign involves temporarily handing…

Let’s be brutally honest: most businesses completely screw up their social media event coverage. They see an event, they post a few pictures, maybe a quick video, and then wonder why it didn’t move the needle. This isn’t just a missed opportunity; it’s a colossal waste of resources, time, and potential brand exposure. Strategic social media event coverage in 2026 is no longer about simply documenting an occurrence. It’s about crafting a compelling, multi-channel narrative that engages your target audience, drives measurable actions, and extends the event’s lifecycle far beyond its physical duration. If you’re not approaching your social media…

Forget what you think you know about social media in B2B. This isn’t about chasing likes or posting pretty pictures for Diwali or Christmas. This is about precision, timing, and revenue. We’re talking about strategically deployed seasonal social media campaigns that don’t just make noise, but actually drive qualified leads and conversions. I’m Abdul Vasi, founder of SeekNext.com, and for 25 years, I’ve seen what works and what utterly fails in digital marketing. By 2026, if your B2B seasonal social media campaigns aren’t an integral, high-performing part of your strategy, you’re not just falling behind – you’re becoming obsolete. The…

Let’s cut the pleasantries and get straight to it. Your brand’s online presence, its reputation, even its market valuation, hinges on something most businesses treat as an afterthought: a robust social media policy. In 2026, with AI-driven content flooding feeds and every employee a potential brand ambassador (or liability), neglecting your social media policy development isn’t just risky; it’s professional suicide. You’re a business owner or a CMO in India. You’ve seen the headlines, the cancelled campaigns, the careers derailed by a single misguided post. What you probably haven’t seen is the silent, insidious damage that accrues from a lack…

Alright, let’s talk straight. You’re running a business in India, perhaps a growing enterprise, and you know social media isn’t just a “nice-to-have” anymore. It’s the frontline of your brand, your sales pipeline, and your customer service desk, all rolled into one volatile, always-on beast. But here’s the kicker: most businesses treat it like an afterthought, tossing the keys to whoever seems ‘good with computers.’ That’s a mistake. A massive, reputation-damaging, revenue-killing mistake. What you desperately need is a robust, repeatable system, and that starts with proper social media onboarding for teams. Forget the jargon; social media onboarding for teams…

Let’s get one thing straight: if your business isn’t seriously leveraging social media live streaming by 2026, you’re not just falling behind, you’re becoming irrelevant. This isn’t a trend; it’s a fundamental shift in how businesses connect with their audience. And if you think slapping a phone on a tripod is a strategy, you’re in for a rude awakening. The truth is, effective social media live streaming is a high-stakes game. It demands precision, strategy, and seamless execution. That’s precisely why businesses, especially in dynamic markets like India, need robust social media live streaming support. This isn’t about pushing a…

Let’s cut the noise right from the start. If you’re still thinking of social media as just a place for organic posts and basic ad campaigns, you’re not just behind, you’re losing money. The digital landscape in India, and globally, has evolved past generic reach; it’s about genuine connection and strategic leverage. What we’re discussing today is far more potent: strategic social media brand partnerships. This isn’t about slapping your logo next to some influencer’s latest post and hoping for the best. This is about forging alliances with other brands, creators, and even your customers on social platforms to amplify…

Drive Results: Social Media Training Workshops That Actually Work Let’s be brutally honest. You’ve heard the buzzwords, seen the “experts” online, and probably wasted good money on social media efforts that yielded nothing but crickets. You’re a business owner or a CMO in India, and your time is precious; you don’t need platitudes, you need results. This isn’t about chasing likes or vanity metrics. This is about leveraging the immense power of social media to drive tangible business growth. We’re talking about focused, intensive social media training workshops designed to transform your team into revenue-generating digital marketers by 2026, not…

Holiday Social Media: Your Q4 Content Plan – It’s Not a Game, It’s a War Let’s get one thing straight: if you’re still treating Q4 social media like an afterthought, you’re already losing. The holiday season isn’t just another quarter; it’s the battleground where brands either make their year or fade into obscurity. Your holiday social media content strategy needs to be a weapon, not a wish. We’re talking about the crucial period from October through December, encompassing festivals like Diwali, Christmas, New Year’s, and every shopping spree in between. This is when consumer spending peaks, attention spans shorten, and…